Typography- Visual Communication

                    Typography

"Typography is the design and use of the letterform as a means of visual communication."

Daily we are surrounded by type. Fonts, banners, signs. During this project I will be looking at, and experimenting with many different types.

 

Our first task was getting used to type, where we tried tracing different fonts using the slogan:

"The quick brown fox jumped over the lazy dog"

We used this phrase because it includes every letter in the alphabet. 

I then experimented with my own page full of fonts. I added different textures and layers to it.

        One Day Project with Rob

We then had our one day project with Rob from VisCom. We had to create our own fonts, creating both the upper and lower case letter. I was given the letter R.

We had to create them out of shapes, and at first we could only use 3 shapes, then 2, then however many we wanted. 

I first created this R using 3 shapes. I wanted to add a cut out to it, to make it more interesting, and I also suggested shapes were there, rather than putting them in. 

It turned out to be quite a 1920's font, quite "Great Gatsby", so this font would look great in films or posters, set in the 20's. 

                    What's your type?

Next we had to recreate a newspaper spread, playing around with layouts and fonts. I enjoyed playing around with the layouts, and creating interesting images and captions.